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Consumers

Consumers

Data and analyses of consumer attitudes, preferences and shopping habits.

Media

Cotton Incorporated Releases Report on Cotton’s Potential in Nonwoven Tissue and Hygiene Products

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Media

Cotton and LoveShackFancy Reveal Third Installment of the ‘American Icons’ Campaign

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Media

New U.S. Cotton Study Uses Real-World Grower Data to Reveal Where Fiber Impacts Occur

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Consumers

Consumers & Brands Explain Why These Pieces Are the Foundation of Every Wardrobe 

Despite all the trends we see coming down the runways or on social media, certain basic fashion items are ubiquitous, worn by men, women and children around the world –…

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Consumers

In the Age of GLP-1s, Plus-Size Offerings Shrinking Faster Than Women

It seems you can’t watch TV, ride the subway or scroll a social platform without being hit with some sort of semaglutide or GLP-1 ad. And Americans are responding to…

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Media

Cotton, The Fabric Of Our Lives, Debuts New Jingle Versions, Expanding Reach  

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Consumers

Here’s What to Know About Gen Alpha – Today’s Youngest Shoppers

Now that marketers have their heads wrapped around Gen Z and what they’re all about, it’s time to give a warm welcome to Generation Alpha, the youngest crop of consumers…

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Media

Feel the Familiar, Discover the New: The Fabric of Our Lives® Webpage Reimagined 

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Consumers

This is How Brands Are Using AI to Transform Holiday Retail Planning

The holiday shopping season has begun, and it may be a tough season this year, based on earlier forecasts. As always, retailers are going all out to attract shoppers both…

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Consumers

With Consumers Pulling Back on Holiday Spending, this is What They Plan to Buy

If one thing defines the holiday outlook this season, it’s “uncertainty.” While some outlets expect consumers to spend more, others are predicting a decrease. One thing that remains steady is…

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